by Joe Flower, strategy+business magazine

It has already started, with a few five-star hospitals. If it spreads, its impact will be profound. The emotional power of illness and recovery marks us to our bones. Health care made more efficient, more effective, and deeply compassionate might just become the model and catalyst in the transformation of many another service industry.

Joe Flower (jflower@onlymyemail.com), a writer on management and medical issues, has been an editor of Health Care Forum and a contributing editor at Physician Executive.

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