Leadership and Innovation in a Networked World |
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Diego Rodriguez is a partner at IDEO and leads its Palo Alto Office. He co-leads its global Design for Business group, where he works with clients on marketing and venture design issues. Diego is also an Associate Consulting Professor at the Hasso Plattner Institute of Design at Stanford Unversity (the d.school), where he teaches design thinking classes. Prior to IDEO, he held operating positions at HP and Intuit. Diego earned undergraduate degrees in engineering and the humanities at Stanford, and an MBA with Distinction from Harvard Business School. Doug Solomon is Chief Technology Strategist at IDEO. Prior to IDEO, Doug was Vice President of Investments at Omidyar Network, helping pioneer a new approach to investing for social impact. He was also Senior Vice President of Corporate Development and Chief Strategy Officer at both Apple and Palm, in addition to holding leadership roles at Interval Research and several technology startups. Doug learned a Masters Degree in International Public Health from the East-West Center, University of Hawaii, and a Ph.D. in Communication Research from Stanford University. IDEO helps organizations innovate through design. Independently ranked by global business leaders as one of the world's most innovative companies, we use design thinking to help clients navigate the speed, complexity, and opportunity areas of today's world. Download Leadership and Innovation in a Networked World PDF format, 308KB, 14Pages. © 2007 Diego Rodriguez and Doug Solomon In 2001, Scott Johnson was a successful Silicon Valley entrepreneur. He had everything he wanted in life, except for one thing: afflicted with Multiple Sclerosis (MS) for 25 years, he lacked a clear path back to full health. That year, he read a brief article in BusinessWeek about the possibility of myelin repair. Myelin is the protective coating surrounding nerve fibers in the brain and spinal cord. It is the destruction of myelin in MS that causes the symptoms of the disease, and even death. Understanding how to repair the myelin damaged by MS could mean stopping the disease in its tracks. So began an investigation that led Johnson in 2003 to found the Myelin Repair Foundation (MRF), a non-profit medical research foundation dedicated to accelerating basic medical research into myelin repair therapies that could dramatically improve the lives of people suffering from MS. Of the many medical research foundations doing good work out in the world, MRF is unique because of its collaborative, plan-driven, managed approach to realizing innovation breakthroughs. Realizing that a broad network of researchers could do more than individual investigators working in relative isolation, Johnson pulled together five leading scientists and their labs asking them to work together in the name of collaborative discovery. Any patents resulting from collaboration within this merged network of researchers would be allocated to the foundation, and royalties shared among all participating institutions. The result is a new hybrid model for medical research that borrows from both the worlds of business and science. This networked approach to leading innovation seems to be working. MRF says this approach is cutting in half the time it takes to discover a viable therapeutic drug. In 2006 Johnson was recognized among 50 individuals worldwide by Scientific American for innovation and policy leadership. At that point he said, “Before we started this, if you asked experts how long it would be until myelin repair drug targets might be licensed, they replied 15 to 20 years. With this process we expect to license the first target by 2009.” In 2007, after only three years of research, the MRF scientific team had identified 13 novel therapeutic targets, and more than a dozen new research tools, assays and animal models. MRF has filed nine patents on those discoveries to date. When compared with leading research universities, this result is more than three times greater per million dollars in research expenditures. By embracing the networked nature of our modern world, the model MRF is developing and demonstrating has the potential to speed all medical research, bringing treatments to those who suffer from other chronic or debilitating diseases for which there are no effective treatments or cures. Networked innovation looks promising. How might it better fit into our futureways of creating value in the world? ... Set as favorite Bookmark
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