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Home arrow Reading Catagories arrow BtoB Magazine arrow Media Business Magazine, June 2009

Media Business Magazine, June 2009

July 13 2009

Media Business Magazine, June 2009BtoB Media Business, the magazine for business publishing executives.

Because it's the only publication focused exclusively on business-to-business publishing, more than 5,000 industry leaders subscribe to Media Business for the latest trends and insightful analysis.

BtoB Magazine, the magazine for marketing strategists, delivers timely editorial on all disciplines of business-to-business marketing.

Published monthly by Crain Communications Inc, BtoB provides more than 45,000 subscribers with the information and analysis they need to develop a winning integrated marketing strategy for their companies.

COVER STORY
Looking beyond the downturn
Even while cutting back in some areas, publishers are investing for the future

Every day it seems another b-to-b media company shutters a magazine, fires staffers or cuts salaries. Behind the scenes, however, these businesses are quietly investing in areas they believe will grow when the recession recedes.

Where are they investing?
Hint: Itís not in print magazines. ...

Read The Digital Issue: Media Business Magazine, June 2009

BACK FROM THE DEAD
Media brands get new lease on life Page 4

Publishers squeezed by the economic downturn hope recent cuts and new investments will help spur future growth Page 7

ABM ANNUAL
Digital dominates the discussion Page 6

OPEN-SOURCE SOLUTIONS
Debating the pros and cons Page 9

E-MAIL
PROGRAMS Medium still delivers results Page 12

BtoB Media Business Magazine Official Website

BtoBonline.com is the site for Marketing Strategists. In addition to delivering the most up-to-date news our site also provides articles and features from BtoB Magazine, as well as research and links to other resources.

On average, over 70,000 users visit BtoBonline.com every month for the latest news and information about the b-to-b world. Visit our site today to see what a great resource it can be for you. There is no better way on the web to reach top level marketers looking for b-to-b resources and solutions.

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Last Updated ( July 13 2009 )
 
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