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Media Business, September 2010

September 22 2010

Media Business, September 2010BtoB Media Business, the magazine for business publishing executives.

Because it's the only publication focused exclusively on business-to-business publishing, more than 5,000 industry leaders subscribe to Media Business for the latest trends and insightful analysis.

BtoB Magazine, the magazine for marketing strategists, delivers timely editorial on all disciplines of business-to-business marketing.

Published monthly by Crain Communications Inc, BtoB provides more than 45,000 subscribers with the information and analysis they need to develop a winning integrated marketing strategy for their companies.

Recovery spurs surge in online media and technology M&A deals, but traditional b2b media sector still stagnant
Sean Callahan
The broad b-to-b media and information M&A market appears to be well on the path to recovery from 2009's dismal performance. However, the outlook for the traditional b-to-b media sector isn't as clear.

Peachtree Media Advisors analyst sees b2b media at a 'crossroads'
New York-based Peachtree Media Advisors specializes in the digital media sector. John Doyle, a managing director of the firm, recently discussed the outlook for the media M&A market, with a special focus on digital properties.

Read The Digital Issue: Media Business, September 2010

ABM STUDY
Marketers to boost social spending
REPRINTS RECOVERY
New channels, new opportunities
BEHAVIORAL TARGETING
Canon rolls out new ad platform
GOING MOBILE
Production staffs adapt work flows

BtoB Media Business Magazine Official Website

BtoBonline.com is the site for Marketing Strategists. In addition to delivering the most up-to-date news our site also provides articles and features from BtoB Magazine, as well as research and links to other resources.

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Last Updated ( September 22 2010 )
 
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