Now, you can download Our 10 Most Enduring Ideas, by Art Kleiner, strategy+business magazine.

To celebrate s+b’s 10th anniversary, we looked back at the conceptual breakthroughs that appeared in this magazine — and invited our readers to vote on which were most likely to last.

From its inception in 1995, strategy+business has been a magazine dedicated to the value and power of ideas. It has embodied the view that, as Victor Hugo once put it, “An invasion of armies can be resisted, but not an idea whose time has come.” We like to think that our readers are real-world users of ideas, pragmatists who understand that a conceptual breakthrough can make enormous day-to-day difference.

Thus, for our 10th-anniversary issue, we took the question head-on: Of all the ideas strategy+business has covered, which are most likely to endure for (at least) another 10 years?

After reviewing the magazine’s back issues (all available free on our Web site, www.strategybusiness. com), Deputy Editor Amy Bernstein and I winnowed out a manageable list of 35 key contenders. We invited two different groups to vote: the electronic subscribers to our e-mail newsletters enews and Resilience Report (also available free on the Web site); and the thought leaders — writers, subjects of profiles, and interviewees — who have been featured in our pages during the past 10 years. We set no limit on the number of votes any individual could cast. Voters were also given a chance to comment online, and many did. Additionally, we asked for contributions from two of s+b’s authors: Harvard Business School professor and author Rosabeth Moss Kanter (who wrote the first major “idea piece” for Issue 1 of strategy+business, in 1995), and MIT lecturer and contributing editor Michael Schrage (one of the most consistently cogent connoisseurs of management ideas we know). ...

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Download Our 10 Most Enduring Ideas, by Art Kleiner

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About strategy+business

strategy+business media publishes a quarterly magazine, this Web site (www.strategy-business.com), books, and ancillary publications. Its mission is to provide executives with commentary, research, and practical ideas that bridge the gap between theory and practice in contemporary global business.

strategy+business (s+b), a thought-leadership business magazine for senior business executives and the people who influence them, reaches more than 100,000 readers worldwide. Alone among major business publications, s+b draws on a combination of journalists, academics, consultants, and corporate strategists to contribute articles that set the agenda for business leaders and guide them through its execution. Using all the reporting forms in the editorial arsenal – case studies, interviews, scholarly research, journalistic reports, profiles, and first-person accounts – s+b delivers penetrating and vital insights and practical guidance about management, innovation, public policy, strategy, and more.

strategy+business is published by the leading global strategy and technology consulting firm Booz Allen Hamilton.

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