Private Label Buyer is the industry leader covering the retail and wholesale market for buyers and executives who purchase food and non-food private label products

Private Label Buyer is intended for the retail executives and buyers responsible for purchasing private label products for supermarket chains, drug store chains, and mass merchandise chains.

Each issue contains news relevant to the private label industry, including product information, new product developments, private label trends and market growth.

Private Label Buyer is the only monthly magazine dedicated to all aspects for retail private label - from purchasing to merchandising. It is a source of useful information for retailers responsible for successful private label programs., finance and trade services, and domestic and international economic development to assist our readers in making their business profitable.

Private Label Buyer, Free Subscription

Qualify for Your Free Subscription!

Offered Free by: BNP Media

View the Digital Issue: Private Label Buyer, December 2010

Special Report – Reaching Hispanics
Selling private label goods to Hispanics, America’s fastest growing ethnic group, takes an understanding of your market and targeted marketing approaches. This special report gives you the tools you need to connect with this dynamic world.

18 Hispanic Demographic Overview
20 Hispanic Marketing Basics
22 Reaching Under-30 Hispanics
24 Lessons from Successful Retailers
27 Guest Insight into the Hispanic World

4 Frankly Speaking
5 The Private Eye
Outlook 2011: Read what PL Buyer’s editorial advisory board sees ahead for private label in the New Year. Plus, join in the latest RetailWire.com discussion.

11 Thinking Inside the Box
12 Guest Commentary
Building store brand success in 2011.
13 Guest Commentary
Keys to success: strategic brand positioning.
14 Guest Commentary
Designing effective private label coffee offerings.
46 New Hispanic Products
48 Lynn’s Lowdown

Visit Private Label Buyer Magazine Website

PL Buyer provides retail executives compelling information on merchandising and marketing private label products through in-depth features on leading retail chains, up-close category analysis and a focus on industry trends, all designed to help maximize quality and profitability in private label programs.

PL Buyer is an informational franchise that serves the private label retail market. The printed magazine is published monthly, packed with a wide range of useful information that retailers can incorporate into their own store brand programs, helping them build share and the bottom line.

Comments (0)

Name

Email

Comment

smaller | bigger

Add Comment