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 Rough Notes: serves independent property/casualty insurance agencies, life and health insurance agencies and brokerages.
From inspiring stories of entrepreneurship to growth opportunities in the marketplace, Rough Notes provides the nation's leading — as well as up-and-coming —agents and brokers with an unbiased look at the ideas, trends and new products and services that are shaping the property/casualty industry.
Rough Notes' involvement with and reputation among agents and brokers is evidenced by the fact that their Marketing Agency of the Month and Marketing Agency of the Year have become coveted awards among the nation's top agents and brokers.
Rough Notes was the first national insurance publication to target independent insurance agents. We know agents and brokers because we’re actively involved with them — and have been for more than a century.
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Employee benefits is the fastest growing line of business for many leading property/casualty agencies. ROUGH NOTES covers this niche in four ways.
Every issue contains at least the following features:
- “Capitalizing on Benefits”—a feature article that profiles the employee benefits operation of a highly successful property/casualty firm.
- “Benefits Company Profile”—features companies that provide benefits products and services to independent agents.
- “Benefits Business”—a monthly column by employee benefits journalist Len Strazewski—covers market trends and product developments.
- “Benefits Products & Services”—a new column examines the wide array of benefits products, services and strategies available to independent agents.
These articles help our 121,000 readers understand:
- What the top agencies are doing in their daily operations to be the best
- How providers are working to better serve them
- What the best practices are in benefits selling
All of these help our readers to Capitalize on Benefits.
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