|
 "Haudan's approach helps organizations bring strategies to life by engaging the hearts and minds of their people.” -Marcus Buckingham, bestselling author of Go Put Your Strengths to Work
Almost any business leader will admit that creating a strategy is far easier than executing it. That's because the majority of organizations don't know how to bridge the canyons that exist between executives, managers, and front-line employees. Most strategic initiatives fail when a company tries to execute strategy despite its people rather than through them.
As CEO of consultancy Root Learning, Jim Haudan has more than twenty years experience helping businesses bridge these canyons and achieve their strategic goals. Here, he shares his secrets for driving this strategic execution. Refreshingly accessible, this important book presents executives, managers, and team leaders with a proven, effective way to communicate, empower, and motivate employees at every level of an organization.
Through stories, illustrations, and insightful observations Haudan explores the concept of engagement in business--from the “roots of engagement” to the six reasons why so many workers rank themselves as disengaged to the keys to unlocking engagement in any organization. He also includes a framework for implementing the process of strategically engaging employees as well as a self-assessment for checking your own company's level of strategic engagement.
The Art of Engagement equips you with a range of tools--sketches, illustrations, and highly visual “learning maps”--to help employees speak the same language, see from the same point of view, and connect their individual actions to the success of the whole company. Included are:
- Engaging visual learning tools designed to help you communicate more effectively with your workforce
- Proven methods for successfully engaging employees at every level of an organization
- Real-world case studies of such organizations as Harley-Davidson, Pepsi Cola, and Blockbuster
A strategy may look perfect on paper, but it's worthless if leaders forget that human beings have to implement it. The Art of Engagement arms you with the knowledge and the know-how to engage your employees and drive effective strategic execution.
Request Your Free Book NOW!
"The Art of Engagement: Bridging the Gap Between People and Possibilities - Free Book Summary"
Know in ten minutes what takes others hours to learn, and keep up with the latest trends in the industry.
In this summary you will learn:
- Why your organization's new strategy will fail if your employees are not engaged with it
- What six obstacles impede employee engagement
- What are the six best ways to engage employees
- Why "strategic engagement" is a process, not a series of separate, stand-alone actions
Why you should read The Art of Engagement
Organizational leaders spend considerable time and effort carefully developing strategies to advance their corporate goals.
However, they often fail to communicate these strategies compellingly to their employees – the people who must execute every step. Therefore, it is no surprise that most such strategies fail. Management consultant Jim Haudan recommends a strategy-sharing approach using visuals, metaphors and stories to engage employees. He offers tactics for getting them on board to execute your strategy and organizational directives.
One negative: Many of the illustrations (reductions from original table-size artwork) are busy and even fuzzy. Some feature tiny text, which illustrates – in the breech – Haudan's point about using clear visuals to communicate and engage.
Otherwise the book is superior, very insightful and nicely written. Haudan uses case studies to demonstrate the effectiveness of his employee engagement process. getAbstract believes leaders can benefit from learning his tactics for communicating strategies so employees understand them, support them and actually implement them.
About the Author
Jim Haudan is co-founder and CEO of Root Learning, a management-consulting firm.
Offered Free by: getAbstract
 |
Subscribe to the RSS feed.