"Pirates bring choice and cause change. In this stunning book,Matt Mason forgets the parrots and the eye patches, but manages to teach us all a great deal. I learned a lot." -- Seth Godin, an American author of business books and a popular speaker.

"Mason, a writer for uber-hip magazine-cum-branding-effort VICE, offers up an entertaining thesis...For the executive's nightstand." --U.S. News and World Report

"Wacky and intriguing stories."--Fast Company, "Smart Books 2008"

It started with punk. Hip-hop, rave, graffiti, and gaming took it to another level, and now modern technology has made the ideas and innovations of youth culture increasingly intimate and increasingly global at the same time.

In The Pirate's Dilemma, VICE magazine's Matt Mason -- poised to become the Malcolm Gladwell of the iPod Generation -- brings the exuberance of a passionate music fan and the technological savvy of an IT wizard to the task of sorting through the changes brought about by the interface of pop culture and innovation. He charts the rise of various youth movements -- from pirate radio to remix culture -- and tracks their ripple effect throughout larger society.

Mason brings a passion and a breadth of intelligence to questions such as the following: How did a male model who messed with disco records in the 1970s influence the way Boeing designs airplanes? Who was the nun who invented dance music, and how is her influence undermining capitalism as we know it? Did three high school kids who remixed Nazis into Smurfs in the 1980s change the future of the video game industry? Can hip-hop really bring about world peace? Each chapter crystallizes the idea behind one of these fringe movements and shows how it combined with technology to subvert old hierarchies and empower the individual.

With great wit and insight -- and a cast of characters that includes such icons as the Ramones, Andy Warhol, Madonna, Russell Simmons, and 50 Cent -- Mason uncovers the trends that have transformed countercultural scenes into burgeoning global industries and movements, ultimately changing our way of life.

Visit The Pirate's Dilemma: How Youth Culture Is Reinventing Capitalism Download Page

You can download full publication in PDF format. The price is entirely up to you.

Hardcover: 313 pages
Author: Matt Mason
Publisher: Free Press (January 8, 2008)
Language: English
ISBN-10: 1416532188
ISBN-13: 978-1416532187

CONTENTS
INTRO: Enter the Lollipop 1
1. Punk Capitalism 9
From D.I.Y. to Downloading Sneakers
2. The Tao of Pirates 33
Sea Forts, Patent Trolls, and Why We Need Piracy
3. We Invented the Remix 68
Cut-'n’-Paste Culture Creates Some New Common Ground
4. The Art of War 103
Street Art, Branding, and the Battle for Public Space
5. Boundaries 134
Disco Nuns, the Death of the Record Industry, and Our Open-Source Future
6. Real Talk 172
How Hip-Hop Makes Billions and Could Bring About World Peace
7. Ethernomics 202
Pillow Fights, Happy Slaps, and Other Memes That Leave a Mark
OUTRO: The Pirate’s Dilemma: Changing the Game Theory 231
Acknowledgments 241
Notes 245
Index 269

ABOUT THE AUTHOR
Matt Mason is the bestselling author of The Pirate’s Dilemma, the first book in the history of the world to hit the number one spot on Amazon’s economics/free enterprise bestseller list, and the rap bestseller list, at the same time. It has since been published in seven countries and counting. He was recently voted Pirate of the Year by BusinessWeek.

Mason began his career as a pirate radio and club DJ in London, going on to become founding Editor-in-Chief of the seminal magazine RWD. In 2004, he was selected as one of the faces of Gordon Brown’s Start Talking Ideas campaign, and was presented the Prince’s Trust London Business of the Year Award by HRH Prince Charles.

He has written and produced TV series, comic strips, viral videos and records. His journalism has appeared in The Guardian, The Independent, The Observer Music Monthly, Dazed & Confused, Adweek, VICE, Complex, Libération, and other publications in more than 20 countries. He has spoken on the subjects covered in the book all over the world. He lives in New York City with his wife Emily.

INTRODUCTION
Enter the Lollipop

Imagine you’re in your car, rolling down Independence Avenue in Washington, D.C. It’s a cold, crisp January morning. You flick on the radio and rotate through the FM crackle until a song you like hacks its way through the static. You twist the tuner until you’re locked in and the track floats from the speakers in clear stereo, filling the vehicle.

But not for long. Moments later, at the light, an SUV lurches to a stop beside you, blasting bass-heavy hip-hop beats. Your music instantly splinters as the low-end frequencies of the superior neighboring system rattle your windows. You glare at the guy reclining in the driver’s seat, but his cap is pulled too low over his face to catch his eye, and the sunlight is catching on the expensive-looking watch on his left arm, stretched across the steering wheel. As the bass reverberates through the traffic, he nods in time with a stuttering snare drum. Gravelly lyrics make their way out into the winter air. ...

Comments (0)

Name

Email

Comment

smaller | bigger

Add Comment