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Home arrow Blog arrow Magazine's Blog arrow The Ritz-Carlton Magazine, Spring 2008

The Ritz-Carlton Magazine, Spring 2008

Magazine - The Ritz-Carlton Magazine

The Ritz-Carlton Magazine, Spring 2008, free digital magazineThe Ritz-Carlton is more than just a hotel. To the ladies and gentlemen who frequent the company's properties worldwide, it's a lifestyle — a desire to experience the best life has to offer, whether at home or while traveling.

To meet this expectation, The Ritz-Carlton magazine caters to its readers with compelling articles on the people, places, products and pastimes that make the modern world an interesting place to be. Like The Ritz-Carlton brand itself, the magazine mixes elegance and sophistication with a sense of energy and service that's unmatched.

The Ritz-Carlton magazine's modern design differentiates it from its competitors while also communicating the hotel company's No. 1 position in the marketplace. Not only will our magazine build and strengthen the relationship between The Ritz-Carlton and its guests, it will support and enhance the positioning of the brands within its pages.

Created around articles that are timely and relevant, The Ritz-Carlton magazine takes a fresh, original approach to imagery and typography with a color palette that makes reading each page a pleasure. Indeed, our magazine resonates deeply with discriminating readers — and its presence is undeniable. Guests are drawn to The Ritz-Carlton magazine and, in turn, to your advertisements. Without a doubt, products and services featured in The Ritz-Carlton magazine get noticed.

Essentials

  • The Ritz-Carlton magazine is the largest in-room publication in the Five-Star Deluxe category
  • The Ritz-Carlton is among the top five hotels in brand loyalty, as ranked by Business 2.0
  • Published jointly by McMurry (No. 1 custom publisher in the U.S.) and Reader's Digest (most successful magazine in publishing history reaching 100 million readers around the world each month)

Recognition

  • 2007, The Luxury Institute in its Annual Survey of Affluent Consumers awarded The Ritz-Carlton with the Number One Rating for "Best Customer Experience"
  • Two-time winner of most prestigious luxury brand hotel per the Luxury Brand Status Index survey of Luxury Hotels from a sample of more than 500 households of America's wealthiest
  • Two-time winner of the Malcolm Baldridge National Quality Award, an honor received by only one other American company
  • Recipient of Folio's prestigious Gold Ozzie for "Best Custom Publishing Magazine Redesign", 2007 Maggie Awards "Best Color Editorial Feature", and 13 awards in 2007 and 2006 for outstanding design and editorial
  • J.D. Powers ranked The Ritz-Carlton highest in guest satisfaction in the luxury market in 2007

Distribution

  • More than 65 Ritz-Carlton properties worldwide
  • A bonus distribution to all The Ritz-Carlton Clubs and Ritz-Carlton Residences
  • Available for sale at all Ritz-Carlton boutiques and gift shops

Offering

  • Award-winning design and editorial
  • Local and global advertising opportunities

(From The Ritz-Carlton Magazine Media Kit)

Visit The Ritz-Carlton Magazine, Spring 2008 Download Page

You can download the publication in PDF format.

In this month's magazine:

Let the Spirits Move You
Through secret preserves, hidden labyrinths and an ancient culture that supports modern well-being, travel writer Alison Clare Steingold finds experiential meaning in ‘real’ Hawai‘i.

Queen Lili‘uokalani’s Kumulipo chant — her translation of the Hawai’ian creation and genealogy epic while she was under house arrest following the United States’ overthrow of the Hawai‘ian monarchy in 1893 — speaks of the windswept island rains. It’s a mythic force evoking the consciousness of spirits, nature and ancestors.

This past October, a late-fall storm pattern blew through the Hawai‘ian islands. There was romance to this rain delay — that quiet pause before one is “back to our regularly scheduled broadcast.” The Ritz-Carlton, Kapalua, then preparing to reopen after a $160 million renovation, seemed, too, caught in that pregnant pause.

After a misty arrival on Maui, I approached the area where the original Kapalua Bay Hotel once rose from the villa-dotted terrain. There had long been a grand scene at this historic plantation estate; for me, wafting memories resurfaced of dainty afternoon teas, lilikoi (passion fruit) pastries and sunset tennis. The land had changed — now a construction site for The Ritz-Carlton Club and Residences, Kapalua Bay — but the magnetic pull remained.

The Kapalua area is a vital junction of energetic pathways; it’s even home to a remnant of the ancient Alaloa footpath, which once circled the entire island.

To some, the spiritual magnet of Maui attracts, offering healing and inroads to knowledge and intuition of a higher self. To others — in the identical words of a surf bum and the produce guy at the natural-foods store — it simply “pulls you in or spits you out.”

Struggling for the precise words, any number of visitors might tell you that there’s just “something” beyond Maui’s upscale lodgings and natural beauty. One might use the word “spirits”; the upcountry yogis, acupuncturists and bohemians speak of shakti and chi; the locals defer to mana, a spiritual life force that infuses people and objects.

Chic amenities aside, my task was to see the land through this spiritual lens. Could I stumble across some mana? Would communing with nature smack right up against Hawai‘i’s marketable reputation for what Kapalua Resort’s Director of Resort Activities Adam Quinn boils down to “Golf and tennis, golf and tennis — oh, and did I mention the golf and tennis?”

That Maui rain became not a suntan spoiler, but rather an invitation for spiritual nourishment. What a welcome surprise for a drought-weary Californian.

A Golden Moment
This summer China welcomes the world to its historic capital for the 2008 Olympic Games. Thanks to a $40 billion makeover, Beijing is ready to unveil a sleek new look.

Springtime in the Rockies
Day-trippers at Bachelor Gulch find three driving tours the best way to wheel around town.

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