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The market for vacation rentals has grown to $24 billion, representing 10% of the total travel market. And it is offering a potentially lucrative product for agents willing to spend some time getting to know the segment.
By Jeri Clausing

With the growing popularity of Homeaway.com, VRBO.com and Craigslist , the market for vacation rentals has grown to $24 billion, representing 10% of the total travel market, according to the latest research.

And it is set to keep growing.

While many of the top Internet sites in this sector are designed to directly link property owners with consumers, a number of lesser -known sites as well as major online travel agencies and professional property management groups are increasingly and aggressively reaching out to travel agents. ...

View Travel Weekly, January 12, 2009

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